Choose the right platform to organize your virtual event. Choose the right time for your event. Develop a clear agenda that includes speakers and deadlines. To help organizations planning to host a virtual event, 16 Forbes Agency Council contributors delve into some of the critical elements that companies need to focus on to ensure the success of their event.
Ideally, an event should take 8 to 10 weeks to get ready and running. However, it is highly recommended to book your event well in advance so that you can build it to perfection and have enough time to promote it to your audience. In addition to adhering to safety protocols in place in response to the COVID-19 pandemic, online events provide event planners and attendees with several incredible benefits, including reduced costs, ease of access, increased contact opportunities, and better networking opportunities. To ensure that your event marketing efforts reach your target audience, create an event brand.
When you're studying how to create virtual events, consider whether your audience sees them via mobile or computer and adapt your content and format to fit. virtual event platforms like Zoom show only a few faces at a time on mobile. But on desktop computers, more than 20 screens can often be displayed, making interaction between attendees easier and more natural. Take advantage of the latest technology to make your virtual event truly unique.
For an event in a gallery or museum, you can use virtual reality to give attendees a 3D tour of an exhibition. Or, if you need to present slides, use a Leap Motion controller to achieve smooth transitions that match the speed of your speech. If you're wondering how to plan a virtual event that's really engaging, prepare a video of the event. Visual stories are often more memorable than long passages of text, helping to get your message across in a more impactful way.
A recent HubSpot survey found that 62% of people pay close attention to videos, and 53% want to see more video content in the future. Helen Alexander is a London-based freelance writer and editor specializing in food, travel, business and marketing. He has worked on several websites and magazines in the UK, Malaysia and Australia, as well as in digital marketing agencies, where he produced B2B and B2C content for global brands. With more and more companies moving their resources to virtual events, we've compiled this quick and practical guide on how to create a successful virtual event for your company.
When used together, an event management software and a virtual event platform can save you time and money by storing your data in one place and taking care of everything from your event website to your email marketing and your mobile event app. No matter how prepared you are for your virtual event, such as in-person events, errors can occur. Read on to find nine next-level virtual event tips that will differentiate your event offering from the rest. Virtual platforms can be expanded to show dozens of simultaneous sessions that reach thousands of people around the world.
In general, virtual events are a great option for organizations facing budget constraints or needing a quick response time. Finally, depending on the nature and scope of the event, you may want to implement a virtual emcee to facilitate real-time participation and interactions. To make the virtual conference more like the face-to-face experience, you should ask presenters to use their webcam during the presentation. Everything from Sunday brunch to staff meetings, large-scale conferences and trade shows have been moved to one platform.
The purpose of a virtual event booth is to offer attendees an experience comparable to what they might have if they approached a booth at an in-person event. Having a virtual platform where they can describe their content and services in real time through video and text chat is an easy way to encourage participation. Mobile event apps can help you streamline the virtual event experience with robust mobile app modules that mimic the onsite experience. That's where an integration of event management software or a partnership with your virtual event platform is crucial.
Write and share related blog posts, promote video advancements, and create an environment where virtual assistants come to trust and value what your brand does and says. Many organizations that are moving to virtual events believe that, since programming is now delivered over the Internet, this role of master of ceremonies is no longer necessary. . .